Having caught my eye in Werben & Verkaufen magazine’s book recommendations, I decided to order a copy of Vom Pitch zum Award. Wie Werbung gemacht wird to help increase my knowledge of the advertising world. Billed as an indispensable guide to the advertising industry, it does not disappoint. With clear, easy-to-read sections on the different [...]
The Big Won Report, a register of the various awards won by advertising professionals at award shows around the world, has recently been published for 2008. According to this report, the top ten most creative countries in the world based on the number of advertising awards won is as follows:
Germany
USA
UK
Spain
Argentina
Brazil
Australia
France
Sweden
New Zealand
The rising stars appear to [...]